The Nim

THE.NIM Standard was founded in 2014 by Claudio Parolini with the intention of offering a NEW standard of artisanal premium denim to selected boutiques internationally

A f t e r m a n y y e a r s o f e x p e r i e n c e i n t h e p r e m i u m d e n i m s e g m e n t , C l a u d i o – t a k i n g a f t e r h i s f a t h e r – c r e a t e d h i s o w n b r a n d . T H E . N I M e n c a p s u l e s h i s v i s i o n o f t h e f u n d a m e n t a l s o f t h e p e r f e c t p a i r o f j e a n s : c l e a r a n d s i m p l e d e s i g n , h i g h q u a l i t y c r a f t s h i p f o r a t i m e l e s s l o o k . T h e s t y l e i s i n s p i r e d b y A m e r i c a ’ s u r b a n j e a n s d e s i g n s , w h i l e t h e j e a n s a r e m a d e b y s e l e c t e d l a b o r a t o r i e s m a i n l y i n I t a l y

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